by Rachel Bell on January 30, 2014Share on twitter
Cinderella and her princess pals have been taking over girlhood for a while but now it really is time to desist. There is no alternative for little girls to dress up as, no alternative for little girls in the role play castle at school, no superheroine, no female space detective, no astronaut, firefighter or pirate. No Bex the Builder. On a good note, CBeebies have finally noticed that females make up over half the population and have brought us Katie Morag. Inquisitive, adventurous, at times grumpy, with the female line of her family a focal point. When will everymum and everydad start to question the body policing limitations of Disney Princess, and see it as the capitalist machine it is? Disney Princess makes girlhood a sexualised stereotype where prettiness is all. The endless pink products to live in ‘princess culture’ promote obsessive grooming and self-decoration as the highest achievement, so you better wax it all off , stop eating and get that boob job if you want validation. Let’s not forget the favourite Disney princess films were made in the fifties, a frightening time of domestic curtailment for women. The power of Disney is truly awesome. Is your little darling good enough to be a princess? I say tell her she’s better than that, and get Gravity and Hunger Games on DVD (OK, start with Whip It). News of artists casting Disney princesses as porn stars isn’t shocking, it seems like their inevitable career trajectory. I recognise that recent films Frozen and Brave depict their princesses as having agency and adventures. But they still lead girls back to the all pervasive, self-grooming pink world of princess culture. The girls still want to sit pretty and be rescued by the boys in the playground. It’s the monumental lack of alternatives that is the problem. Here’s the letter I sent to my son’s nursery school when, on a dressing-up day, it was overrun with princesses. The nursery believed in reading real stories to the children, not fairytales.
I’m writing today in regard to the fancy dress for charity days, which of course is a fantastic and fun idea. I noted that Superheroes are not allowed. I am no fan of the superhero ideal for boys as it promotes an alpha male ideology that entails fighting and weaponry. Plus there are no superheroines celebrated in the general consciousness, so it is pretty sexist. I would be interested to know why the nursery does not permit the Superhero, yet the Princess is not questioned. As we can all see, an extremely high percentage (all?) of girls have come as Princesses or very similar such as Little Red Riding Hood and Fairy. The Princess model, like the colour pink, is not a problem in itself, the problem is where it signposts girls to. The problem is that girls are given almost no other role models. While toys for girls and boys have become gendered, pink toys are largely about self-grooming and domesticity. In contrast toys marketed at boys stimulate more learning, such as building and science sets. A double page spread in the Early Learning Centre catalogue showed FIVE girls seated at mirrors. Pink of course. The princess model tells girls, and boys, that girls’ value is all tied into their appearance, and if they work hard at being pretty, then a boy will notice/rescue them and make them worthy. Storybooks about Princesses being rescued by Princes ingrain children’s understanding of what is expected of boys and girls.
The gender debate has moved on from just giving girls equal access to boys. Girls need diverse and positive role models, they need to know that the Princess narrative, like the fifties housewife, is no longer relevant, and they can be an adventurer, pirate, firefighter, astronaut too. Disney Princess is so overwhelming prevalent in the media that girls need help to see that alternatives exist. It’s worth considering the morals of a just a few Disney Princess stories. For example, Beauty and the Beast tells us that it’s acceptable to be an ugly male but not an ugly female. Cinderella tells us that a man with lots of money will make you happy, but only if you are beautiful as well as good. It’s a huge challenge as few parents are able to see the limitations and pressures they are placing on their daughters. They want them to be Princesses too and enjoy the dressing up. Most of the girls will grow up to see they are not Princesses and therefore lacking. An APA study showed that poor body image affects girls’ academic performance and contribution as well as their mental health. While girls are increasingly told to view themselves as objects, boys learn to objectify and disrespect girls too. Will you consider setting the girls and parents a challenge next time fancy dress day comes along?
by Rachel Bell on December 9, 2013Share on twitter
I can think of few thinks more embarrassing than having my picture taken with Cooper Hefner, the 22 year old son of Hugh Hefner, who wants to be just like his pornographer father. Pictures in the press of Kate Moss cosying up with Cooper, following her first shoot for Playboy, signals the end of cool. Lending your name, and body parts, to Playboy is lending them to corporate misogyny. That’s a lot more harmful than just sprinkling your hipster dust on a monumentally naff brand.
Playboy has marketed itself as the acceptable, child-friendly face of porn – using its cute bunny motif to sell Playboy pencil cases and single duvet covers to school girls and opening a store on Oxford street with pink clothing. Playboy has become a global brand by selling women as ‘Piss Loving lesbian Sluts’, ‘Bound, Gagged and Shagged’, ‘Extreme Insertions’ and ‘Barely 18 Anal Virgins’. Playboy operate several porn channels in the UK and often refer to women as ‘bitches’, ‘sluts’ and ‘whores’. They market their pornography with language that implies coercion or violence against women. As the campaign group, Bin the Bunny rightly describe it, Playboy are ‘grooming’ girls into believing that being a bunny or ‘playmate’ is something to aspire to. Meanwhile, in what academics and feminists call ‘rape culture’ (in which lad mags, Grand Theft Auto, Robin Thicke and rape myths create a wallpaper to the everyday reality of violence against women) boys are groomed as the consumers of porn. Anytime free access to hardcore porn is the best thing about the Internet according to a 15 year old boy in Beeban Kidron’s film, InRealLife. With gonzo porn the most popular, that’s anytime free access to male sexual violence against women.
I imagine that Kate Moss, who can do no wrong even in the eyes of a cool feminist and fashion journalist like Hadley Freeman, is likely to boost Playboy’s cool factor and in turn, normalise sexism a whole lot more. Many of London’s Grimrose Hill set (Nick Grimshaw, who reportedly paid for a stripper to amuse Harry Styles’ on his 18th, is in the club) considered by the media as the capital’s cool crowd, were also in attendance at London’s Playboy Club, the venue for the British Fashion Awards after party. Daisy Lowe (a Playboy stripper before Moss) Pixie Geldof, Alexa Chung, Harry Styles, Poppy Delevinge and Rita Ora joined Moss at the pornographer’s Mayfair club.
From stripping for the Pirelli Calendar to pole dancing in a White Stripes video, is Moss, one of the few role models available to girls, glamorising the porn and sex industries? Moss joins a bandwagon of celebrities who have aligned themselves with Playboy: child friendly stars including Justin Timberlake have filmed music videos at Playboy Mansion, where child friendly actors like Lindsay Lohan party. Model Lily Cole posed in a particularly girl child-like Playboy shoot.
As the feminist movement is flourishing, firing young women into activism against mainstream sexism and winning prizes in the arts, Moss and north London’s in-crowd appear blind or uncaring to what is truly counter culture, and cool.
I don’t agree with singling out women for responsibility for the institutionalised and ingrained sexism that limits, hurts, destroys and kills girls and women. It is the work of men, and men in power. Men making money and power off women’s backs. But I’m tired and angry that our so few female icons and role models fuel the misogyny machine. A recent Girl Guides survey found that 6 out of 10 girls have had comments about their appearance shouted at them at school, 7 out of 10 girls aged 13 and over report sexual harassment at school or college and 75% of girls aged 11 and over think sexism affects most areas of their lives. Laura Bates describes the Girls’ Attitudes Survey 2013 as an ‘urgent wake-up call’ reflecting the ‘sexism and harassment on a regular basis’ experienced by girls and young women who contact the Everyday Sexism Project she founded.
Now Katniss, there’s a role model…
Read more about Playboy grooming girls and the school girls who rejected the porn brand
Want more facts about how much Playboy hates men as well as women? Go to Bin The Bunny
by Rachel Bell on September 22, 2013Share on twitter
When models speak, they have the power to shatter the myths that shroud their jobs at clotheshorses. In the fashion industry sexual abuse is as common as it is everywhere else. Teenage girls are sent far from home to find the ‘job’ is actually hanging about with rich guys at a pool. Racism is rife. Kate Moss has never used her influence over girls and women to say anything useful. But this week, the Evening Standard gave Russian model Katia Elizarova the power to say something extremely damaging – to normalise male violence against women.
The 27 year old, who is appearing in Fox programme Meet The Russians, says, ‘You can see why girls want to escape from their depressed towns. But when they come to the West, they often expect their men to be like their provincial men: yes he might beat her, but he would make sure there was a roof over her head and that she was protected. There is a saying in Russia: If he beats you, then he loves you. So when an Englishman asks for half the rent, she thinks… ‘Uh-oh, maybe I was better off in Russia.’
Journalist Richard Godwin lets the model make her message that she would rather be beaten than pay her way or be a self-sufficient woman without question or comment.
In contrast, model Jordan Dunn used her interview with The Fashion, the Guardian’s new magazine, to speak out against racism in the fashion industry and blast a few myths. Dunn, 23, says ‘I want to talk about what goes on. A lot of people are scared to speak up. People think it’s all glamorous and good and that all models get treated the same, but there is still a lot of BS that happens. I speak up.’ Dunn says that in Paris she is often cancelled because of her skin tone, adding, ‘the people who should be talking about it, and can make a difference aren’t. The people higher than me, the stylists, the designers, the casting directors – they’re the ones with the power to change this. They say if you have a black face on a magazine cover it won’t sell, but there’s no real evidence for that.’
Dunn is mates with model of the moment Cara Delvigne, the antithesis to the princess type embodied by Russian model Elizarova. Delvigne is more celebrated for her daft antics, expressive face and love of loud street style off the catwalk. Her clothes may cost a small fortune but they are comfy clothes that you can run in. Yes all her friends are too cool, all her hang-outs are too cool, but she represents an uninhibited sense of youthful female energy and fun, something other than the sexualised object that so many of her peers conform to. In contrast Elizarova drones on in the Evening Standard about her double standards when it comes to gendered behaviour. ‘Oh my God, Oxford Circus in the evening! When I see those girls, it’s shocking. You wouldn’t catch a Russian girl walking in bare feet because she can’t be bothered to wear heels any more. Drunk men can lie on the street because boys will be boys. There are some borders that women shouldn’t cross and that is one of them. It’s just so unattractive.’ Of course Elizarova is a product of a society where the misogyny makes the UK look positively Nordic.
In advance of the Leveson Report, the hugely important report, Just The Women, found that Rape Culture, that is, the glamorisation and trivialisation of rape and violence against women, to be prevalent in the British newspapers, with no coverage of the scale of male violence against women in the UK or commentary by experts. In presenting no commentary in the Elizarova interview, The Evening Standard are fuelling and colluding in this Rape Culture.
by Rachel Bell on September 8, 2013Share on twitter
Nicola Adams may be in the M & S ad campaign, a symbol of her acceptance into mainstream Middle England, but racism and sexism in music videos is taking black women’s status hurling backwards.
Miley Cyrus has joined pop’s sex industry bandwagon by stripping and objectifying herself and framing it as ‘shocking’, when, from Gaga, Perry and Madonna to Britney, Kylie, Xtina and Beyonce, this route couldn’t be more conventional. With her Wrecking Ball video – revolting, artless rumpelstiltskin-like pornographer Terry Richardson directs so it’s an overused formula anyway – Cyrus is merely continuing the Disney kid tradition (Justin Timberlake being a very keen follower) that female nakedness objectified is outré. Cyrus is adopting ‘twerking’, the black women’s dance move with PR gusto. Before her performance with Robin Thicke at the VMAs in which she accessorised the male artist by twerking at his crotch, Cyrus was using black women twerking in her video for ‘We Can’t Stop’. Like the black and white male rap artists before her, Cyrus is sexualising black women at the expense of their humanity, turning them into faceless creatures whose butts define them. In response to the media attention of the VMA’s, Cyrus cringily boasted that she ‘made history’. Unable to desist from exposing her new gluten free body, she appears to believe that ‘amazing body’ makes her ‘amazing’ too. Nothing new there I guess. But Cyrus has simply taken history in the same shitty direction it’s always been for black women. The bottom of the pile. Nicola Adams made history in the Olympics Miley.
The sexism and racism that infuses the representation of women in porn and has long been adopted by pop, has sinked a level deeper in the video from Major Lazer.
Here black and white women are pitted against each other, with the underlying message that skinny, dippy rhythm-less white girls need to learn how to do sex from black women. The video uses comedy and violence to get away with a rape scene. The black woman is cast as an oversized alien with black snake-like tentacles coming out of her mouth. She forces her tentacles into the white women’s anuses to inflate their asses to ‘black women size’. Message: with their new oversize asses, the white women are now as ripe for sexual reduction as the black bitches.
I heard about this video by reading a Guardian blog by Ikamara Larasi, who, along with Object and End Violence Against Women and Imkaan, are getting 17-24 year olds to speak out against sexism and racism in music videos by developing a site and mobile app. From Robin Thicke’s stereotyped message that good white girls need a good rape to Major Lazer using the sci-fi comedy model to devalue rape, violence against women is integral to the racism and sexism in modern day pop.
It’s one month since Reeva Steenkamp was killed by a man who got famous. Coverage of her death has largely made that man more famous. Historically, men who kill women become anti-heroes or legends. I say let’s remember Reeva.
February 14 2012 saw the biggest global action to end male violence against women in our history. One Billion Rising. Reeva Steenkamp was visiting her boyfriend on this Valentine’s Day. He shot her at least three times. He took her life away from her.
BBC News covered the killing of Reeva by giving two people who met Oscar Pistorius a platform to gush about him at length, and then express how very surprised they are that he is in this situation. The Sun remembered Reeva. But not in a good way. It ran a gratuitous cover of Reeva, a model, unzipping her bikini. Human rights groups and journalists like Marina Hyde were rightly angered. Like hello? Leveson Enquiry? The Sun, like all red tops, only recognizes females for their flesh. I say remember Reeva for her humanity. I didn’t know Reeva Steenkamp. BBC3′s documentary, Oscar Pistorius: What Really Happened introduces me to her housemate and best friend, Gina Myers. Gina and Reeva were so loving and close that Reeva texted Gina that she loved her most nights. Gina says that Reeva was, ‘this incredible bubbley person’, who was ‘magnificent on the inside’ and ‘made her laugh’. Gina’s sorrow at losing her friend is still raw. A picture emerges of Reeva as an amazingly thoughtful, giving friend, who values closeness, who will go that extra mile. Gina recalls the time she got a new job that was a two hour drive away. Reeva didn’t want her making the journey alone and insisted she accompany her there and back, giving Gina photos to remember their ‘road trip’. Reeva was so positive and encouraging to her friend, texting her, ‘You’ll be awesome, I love you.’
The documentary tells me that Reeva was on the cusp of becoming a big name in South Africa, following her appearance on a reality show set in Jamaica. Footage shows Reeva being gracious, philosophical and grateful for the experience. ‘Always be true to yourself’ she says, to conclude her thoughts. Reeva was a former law student and model so her relationship with Pistorius inevitably drew the celeb mags to her. The editor of Heat described her as a ‘pleasure to work with’; another reporter describes how down to earth she remained despite the open gates to celeb land.
I’d never heard of Oscar Pistorius before this so I don’t know how to spell his name without checking. I say lets know how to spell STEENKAMP first.
by Rachel Bell on September 3, 2012Share on twitter
BBC2′s Toughest Place To Be is one of a handful of things worth turning the TV on for and last night’s programme took an A&E nurse form Preston to the murder capital of the world – Juarez in Mexico. Producer director Victoria Bell showed that, despite the constant flow of male victims to the hospital, it’s the female victims of the Juarez drug wars who aren’t lucky enough to even make it there. Since the early 1990′s women and girls have been disappearing from Juarez in their hundreds. As the programme highlighted when the Preston nurse, Maria, visited a local mother, the police don’t investigate and the bones are found years later. Only the remaining body parts hint at the unspeakable torture, rape and mutilation that is the fate of these Mexican women and girls. We are given an insight into the suffering of Trine, the nurse in charge of the prison ward. Risking her life to come to work, her story showed how the women who do live suffer, that no one is untouched by the violence. Trine lost her home. Her courage and giving compared to the men who destroy with guns was brought home when she and Maria visited a gun shop over the border in Texas. Of course the journey of the Preston nurse was the purpose of this programme but it could easily have focused on the drugs as the backdrop. Instead it reminded us that Juarez is a hole that swallows women. It’s important that it’s not just the mothers who never forget.
by Rachel Bell on April 7, 2012Share on twitter
ITV brought the sex industry to the kids again last night, with Simon Cowell giving a massive approval to the stripper who performed on Britain’s Got Talent at 8pm, sending the message that stripping is fun for all the family and will get you places.
So come on little girls, stripping wont just make you loved and famous, it’s actually a talent. It’s not the first time the kids have been entertained by strippers on ITV’s Britain’s Got Talent. When it’s burlesque, it gets excused as an art-form, or empowering for women who have real bodies, but it’s just stripping for middle class people who think they’re trendy, and now the mainstream think it’s all ever so quirky. So what if there is intended ‘humour’? So what if she has a ‘real’ body? Stripping is stripping. Empowerment is getting fairly paid, the right to representation in parliament, the right to abort your own foetus, that sort of thing, get it? Normalising the sex industry is normalising sexism, not sex. It’s very existence undermines all women’s chances of equality. I don’t want my three year old son, who was enjoying the show, to know that this is what women get noticed and applauded for just yet. I don’t want to have to face the depressing everyday scenario of ‘Mummy why has that women got no pants on?’ just yet.
Watch former lapdancers talk about their ‘work’ and what it’s really like to be a stripper.
Read the Fawcett Society’s report on how the sex industry undermines women’s equality in the workplace.
Read my interview with a woman who worked as a stripper here.
How did strip clubs get so normalised? Find out about Object’s Stripping The Illusion campaign.
Bravo to BBC3 for its documentary, I Never Said Yes, about the rape epidemic in the UK. Presenter Pips Taylor met survivors of rape who’d been through ordeals that would leave many people’s jaws agape. Unspeakable horrors and brutalities levelled by men is the new reality for a third of girls and women. The programme tells it like it is. After establishing the statistics on rape (15,934 reports of rape last year, only 1,058 convictions. And that’s from the teeny minority who do report) and blasting the some common myths, (most rapes are committed by acquaintances or in relationships, only 1 in 8 rapes is stranger rape), the presenter explored why the hell the British Justice System allows rapists to get off, whilst leaving hundreds and thousands of girls and women with completely shattered lives. Rape is the same as murder – it destroys the self – except you’re left to live. The interviews in the programme communicated that. Flaws within the CPS, who rarely bring a case to court as most cases don’t have 100% evidence (rape is usually committed behind closed doors doncha know) were exposed. Pips Taylor flagged up important points - that victims don’t get a lawyer (as they do in the US), and a defence lawyer saying ‘sometimes a family man might make just one mistake’ is, hel-lo?, not on. A rapist is a rapist. Many of them are do-gooders in society. They’re dads, husbands, boyfriends, friend’s brothers, fit men, rich men, famous men, they’re every man.
The title of the show must be applauded. By talking to some blokes at a youth project, Pips flagged up the excuse of mixed messages that men use. These were nice lads but their words were clueless and indicative of the long haul ahead to change attitudes. Look, if a woman is drunk, asleep, crying or on drugs, just don’t try and have sex. It’s simple: just ‘ask’ her if she wants to have sex. Ask her if she’s OK. Enough of this blaming women’s signals for not being clear. Crucially, the programme addressed the issue of shame. Ultimately, the jury decide and they lay the shame on the victim, reflecting society’s normalised sexism that places the blame on women. She put herself in the room, she wore a sexy top, she was drunk, she shouldn’t have got in the cab, she shouldn’t have given him a blow job. The usual outrageous accusations levelled at women, instead of focusing on the frightening violence that men do with impunity.
With a new controller at BBC3, it looks like the channel is addressing the crap that happens to young people in an intelligent, level way. I hope this means less gratuitous treatments of subjects like the ‘sex industry’. The sexism of pop culture and the normalisation of porn in children’s lives was addressed in a non-voyeuristic way with clips from one of the most misogynist videos ever made, Tip Drill. The message that rape is about power was communicated well in a meeting with the progressive Somerset police. The programme was brilliant but one thing would’ve made it brilliant with stars for me – further exploration of the culture of masculinity. Rape is a man’s issue. We need more focus on the question, What has happened to men’s humanity? How about: Part 2: What the fuck is wrong with men?
Truth About Rape busts the myths and helps survivors.
The London based Amina Scheme gives survivors support from women who’ve been through it too.
The Havens help girls and women who’ve experienced all forms of sexual violence, with no obligation to report to the police. I’m afraid they only exist in London.
by Rachel Bell on March 16, 2012Share on twitter
Come on CBeebies, where are the positive female role models? Rachel Bell reports on the case of the disappearing girls.
Since having two sons, still both pre-school age, I always notice when CBeebies commission a new programme. The programmes I remember being launched since my first son and I started watching are: Green Balloon Club, Little Charlie Bear, Mr Bloom’s Nursery, Baby Jake, Raa Raa the Noisy Lion, Rastamouse, Iconicles (fronted by nice man Nat), The Adventures of Abney and Teal, Justin’s House, Gigglebiz (fronted by said Justin), Mike the Knight; Tommy Zoom, Andy’s Wild Adventures and Tree Fu Tom. In case you don’t know, Rastamouse is male. Spot the connection? All but two shows are male-led. In CBeebies, the females appear to be locked indoors. Maybe these unwanted girlchildren were aborted in the womb. Has Islamic Fundamentalism taken a hold? They’re just not there. OK, I’m exaggerating, but they’re not there much at all and if they do make an appearance, they are all too often pink and giddy. Imaginative that. The pink and giddy stereotype is led of course by Oopsy Daisy from In The Night Garden and De-Li from Waybuloo. Then there’s the pink and purple girls in Zingzillas, the ape band headed by frontman Zak, naturally. There’s the token girl, Dashi in Octonauts, who likes to comb her hair in front of a mirror. Oh, silly voiced Sweetie from Driver Dan was making cookies tonight. She’s not pink I suppose. The only girl protagonist amongst recent new commissions is Teal, who is adventurous and imaginative. THANK YOU! Tommy Zoom, Mike the Knight and Tree Fu Tom are as bad as the pink and giddy girls, stereotypes of the superhero, barking orders and being all alpha male. I can’t argue with Mr Bloom, he’s a softie, he’s into plants, is funny and brilliant with kids and he’s different to most men the entertainment industry exposes us to. Same goes for Justin Fletcher aka Mr Tumble. Apart from Teal and Green Balloon Club, none of the new commissions acknowledge girls as humans who lead full lives and lead their own stories. It doesn’t feel like we’ve moved that far forward since the creepy world of The Smurfs. Is the controller on a quest to wipe out the female species from public view?
Look more closely, peek behind the curtains so to speak, and you can find the non pink girls of course, doing something more than caring, cooking and smiling, doing more than playing second fiddle. There’s Charlie and Lola, which is hands-down cool, there’s Come Outside, which is hands-down cool too. Not only is the central character a woman, she’s old by telly standards and she’s a pilot. Brilliant. Balamory has a woman bus driver, then there’s dirtgirlworld, Nina and the Neurons and Everything’s Rosie. The last three all have their own shows named after them. WOW. But everything is not rosie at CBeebies. The girls aren’t centre stage in the way that the boys like Tree Fu Tom are. An older woman pilot and a scientist do not make up for the dearth of positive and diverse and more accurate female role models for girls and, just as importantly, for boys to see too.
With Postman Pat, Bob the Builder, Koala Brothers, Timmy Time, Driver Dan, Chuggington and Octonauts being flagship shows, there’s too much that’s predictable. Males in charge of vehicles, and male vehicles, are overwhelming themes. There’s nothing wrong with lots of vehicles, girls like them too, but guess who’s manning the ship on new show The Rhyme Rocket? If you son or daughter becomes astute enough to ask, ’Why are there so few women astronauts?’ you can give them Sandi Toksvig’s book, Girls Are Best, which will tell them it’s because when the American space agency ordered new suits in the 1990′s, they only ordered medium and large.
This is all important stuff. It’s about girls and boys learning about gender roles in the media and wider world for the first time. It’s about arming them with the knowledge that girls CAN DO STUFF. And boys don’t have to be all SUPER. It’s sex education for pre-school, showing boys that they can have healthy relationships with girls and benefit from wonderful friendships with them. Last month CBeebies was ten years old. Since its launch in 2002 it has doubled its audience and is now watched by around half the UK’s 0-6s every week (2.3 million). Clearly it does a good job of making education fun. Clearly it makes an effort to represent black and ethnic minority groups and people with learning difficulties. Why not women? As usual, sexism is not on the agenda. The UK has a duty to fulfill its obligations to the United Nations Convention to Eliminate Discrimination Against Women (CEDAW). In 2008 CEDAW strongly called for action by the UK government to enact policies on gender stereotyping and the portrayal of women in the media and popular culture.
But you know what? Boys will watch girls. Cavegirl Igam Ogam on Channel Five was one of the best discoveries my partner made cos my three year old son loves it. It’s brilliant on every level. And thank you to Channel Five for the risk-taking Little Princess, and to Tiny Pop for the charming, innocent and calming cartoons at bedtime headed by best friends Milly and Molly. If we expose boys to the female experience at pre school age, they will accept it as the norm, rather than writing it off as ‘girly’.
With ‘sexualisation’ – it’s sexism we’re talking about here – hitting the headlines again following a report by the French government (read more here) we need to align all our media to represent females and males in a balanced way. Children’s film and television is the start of it all, and actor and activist Geena Davis has already done the figures. She was so outraged by the lack of female presence, never mind positive presence, in kids’ film that she did the research and found that for every one female, there are three males. In every group scene 17% is female. Nothing has changed since 1946. When she presented her findings to the film industry, they professed to be shocked. As is the case with most people, the male dominated world is ‘the norm’. They simply don’t notice. Ask any man why the The Smurfs was weird.
Geena Davis has set up The Geena Davis Institute to combat the lack of positive role models for girls. Why? Because Paris Hilton, Jordan, Rhianna, Kardashian, model, pole dancer, stripper, whatever you want to call them, they all do the same thing, is not all a girl can be. She can be Commander in Chief!!
Why does pink stink? It’s not much to do with the colour. Like Disney Princess, it’s about where it signposts girls to… Find out about the Pink Stinks campaign.
Read Zooey Deschanel talking about better roles for women in the Guardian here.